Campaigns & Events
Industry project with Google - Internet Safety Campaign
Back in 2017 while I was a student in Republic Polytechnic and pursuing an education in Mass Communication, my team and I had the opportunity to work with Google.
​
As part of an industry project with Google, my team and I came up with a proposal, a set of presentation slides as well as a video pitch on how to educate youths in Singapore about Internet Safety.
​
Our target audience were youths aged 9-14. We wanted to raise awareness and encourage them to influence their peers to practise safe usage of the internet.
Some of the campaign ideas we came up with were: starter kits, official mascot, enrichment programmes and a media camp.
​
We then had the chance to present our ideas to the Google team at their Singapore office as we were one of the 5 chosen teams.
Our efforts finally paid off when we were announced the winning team by the judges at Google!
Video Pitch
Video Pitch
